Debenhams Christmas Ad

Ready for holiday shopping?

The beauty of advertising

It’s that time of year again! Still recovering from Halloween celebrations at Deansgate Locks I wake up on November the 1st to the launch of Debenhams 2014 Christmas Advert. Jumping straight in, they are one of the first leading retailers to delight us with their competition entry for this year, but how did they do? The advert features nothing but children running around a deserted Debenhams store searching for the perfect gift. Accompanied with traditional christmas music, it reinforces that magical feeling that we all experienced as a child. Great use of social media, a new hash tag is born – share your “found it” moment. A genius way of getting consumers talking about their own expeirences and Debenhams trending. It certainly gets you in the christmas mood, is it too early? I don’t think so, I made my first christmas purchase in October. Currently ranking at 85,886 views on YouTube, this…

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